Paisa zyaadaa de diyaa kyaa shareholders ne??

By now, you would have understood, what i'm talking about...
After much of gadgets and stuff... lets talk about something funny and stupid of an MNC...
for those who have not seen the new visa debit card commercial here you go...



This is the new ad campaign by visa india with an intention to promote the usage of debit card instead of ATM. The intention is good but not the execution... Everything is alright...i mean the creative and script... but i think the thought of trying to communicate this through an auto rickshaw driver in an auto stand is lousy. Using that character to create a mass appeal is ok, but when you use his(auto)service, you cant pay by card and you are using him to promote an intention or idea which cant be implemented in his own case. The person has to go to ATM for hard cash to pay for that very auto driver. How can an MNC like Visa miss out on such a silly thing?

I think, even the earlier "GO WITH VISA" campaign is not the worth it has spent on it. I think the title of this post suits well to the Advertising department of VISA. Mastercard's "PRICELESS" campaign is much better infact.

I think even the new Hero honda ad is inspired by Airtel... when they say
"Pyaar ke beech mein kabhi petrol kam nahi" as it sounds very similar to Airtel's
"Pyaar ke beech mein cutbacks nahi hona chaahiye".

Too much of hindi?? well, that's how the ads are....... these dayz....